vithas is one of the largest and most modern private hospital groups in spain. it has 12 hospitals and 13 specialized health centers throughout spain. the company is in full growth, maintaining its objective of offering excellent personalized patient care and continuously investing in expanding and improving its resources.
razonable works hand in hand with vithas to help them communicate all the essential values of the brand from a strategic point of view. the design of a brand architecture that solves the complex structure of hospitals, health centers and other categories of the group, is also razonable's responsibility. we have developed for vithas the corporate identity manual as well as the communication, its institutional catalog and other communication pieces of the brand. in razonable we also developed the exterior signage system of all its hospitals and health centers.